Google Ads Resources

Local Businesses: Facebook Ads vs. Google Ads for Local Marketing

Local Businesses Marketing: Facebook Ads vs. Google Ads for Local Promotion

In this blog post, we’ll embark on a journey through the realms of Facebook Ads and Google Ads for local business marketing, exploring their unique features, strengths, and the scenarios in which they shine. Whether you’re a seasoned marketer looking to fine-tune your strategy or a business owner venturing into the world of online advertising …

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SEO vs. PPC Advertising Which Is Better for Your Business

SEO vs. PPC Advertising: Which Is Better for Your Business in 2023?

In the fast-paced world of digital marketing, the battle for online visibility and customer engagement is a top priority for businesses. Two powerful contenders in this arena are SEO (Search Engine Optimization) and PPC (Pay-Per-Click) advertising. Both strategies aim to drive traffic, increase conversions, and boost revenue, but they take vastly different paths to achieve …

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Exploring the Top Free PPC Management Tools in 2023 and How to Harness Their Power

Exploring the Top Free PPC Management Tools in 2023 and How to Harness Their Power

Introduction In the dynamic landscape of digital marketing, Pay-Per-Click (PPC) advertising remains an indispensable strategy for businesses aiming to drive targeted traffic and boost conversions. As we delve into 2023, the availability of free PPC management tools has become a game-changer, empowering marketers to optimize their campaigns with precision and finesse. In this article, we …

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The Growing Popularity of Voice Search & Its Impact on Google Ads in 2023

The Growing Popularity of Voice Search & Its Impact on Google Ads in 2023

Voice search has become increasingly popular in recent years due to advancements in natural language processing technology and the widespread adoption of smart speakers, virtual assistants, and mobile devices. Voice search allows users to perform searches, ask questions, and interact with technology using spoken language, rather than typing queries into a search bar. Here are …

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FID and INP; what’s in the latter that wasn’t in the former

FID and INP: What’s in the Latter that Wasn’t in the Former?

Sources depict that Google is going to replace one of its Core Web Vitals, FID, which is used to gauge the responsiveness of sites with INP in March 2024. Let’s delve into the blog to find out what factors have influenced Google to transition from FID to INP, how is INP better than FID, how …

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Google Ads For Ecommerce Stores In 2023 To Grow Sales

Google Ads for Ecommerce Stores in 2023 to Grow Sales

Running an eCommerce business is not an easy feat, especially with the fierce competition out there. To keep up with the competition, you need a strong marketing plan. This is where Google Ad for e-commerce comes into play. With the help of Google AdWords, companies may effectively reach millions of prospective clients at the right …

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A Comprehensive Guide To Performance Max Campaigns

A Comprehensive Guide To Performance Max Campaigns

Don’t have time or knowledge to manage and drive outcomes from your PPC ad campaign? Or, need a single campaign to simplify your PPC advertising? Performance Max Campaign is the way out. Need to know about Performance Max Campaigns? The blog can help you drill down the topic. Let’s get started! Table of Contents Introduced …

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Product Listing Ads

Everything You Need To Know About Product Listing Ads & How They Work

The use of google product listing ads is on the rise. According to a study by YouGov, the use of Google product listing ads will increase by 82% in 2022 when compared to 2021. This means that more and more e-commerce businesses are using Google’s product listing ads to display their ads. The study found …

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Business Growth Tips

Business Growth Tips: Post Covid Business Marketing Tips for 2023

Thank God, For Keeping Us Safe! So, if you are reading this post then its clear that you are looking for more business growth tips & ideas. So why delay? Lets’ read some of the best business growth ideas from the experts at RankON Technologies. The Covid-19 Outbreak has ruined almost everything, from our livings, …

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